Erling Haaland Takes the Spotlight in New Beats by Dre Short Film

By Brian k Neal

Manchester City striker Erling Haaland continues to solidify his status as one of football’s biggest global icons. With accolades including a Champions League winners medal and Premier League titles for every season he’s played in England, Haaland’s on-pitch prowess is undeniable. Not only has he shattered records—such as the most goals scored in a single Premier League season—but he’s now making waves off the field with a brand-new short film in collaboration with Beats by Dre.

As a Beats by Dre ambassador, Haaland’s latest project builds on the momentum of his “The King & Viking” campaign. The film takes viewers to his homeland of Norway, immersing them in the rugged beauty of the Norwegian woods. In this evocative setting, Haaland’s strength, wit, and unique personality are on full display, blending athleticism with his signature dry humor.

The short film also offers a glimpse into Haaland’s personal preferences, showcasing a selection of his go-to Beats products, including the Beats Fit Pro, Beats Solo 4, and the Beats Pill. This cinematic collaboration captures not just the footballer’s journey, but his dynamic partnership with a brand that mirrors his bold and commanding energy.

With this new release, Haaland continues to expand his influence beyond football, proving he’s as much a star off the pitch as he is on it.