Embark on a Shopping Adventure with Yaysay: The Innovative AI-Powered App Transforming Retail into a Treasure Hunt
By Mike Dean
Yaysay, a cutting-edge shopping app, is revolutionizing off-price shopping by infusing it with a discovery-driven, gamified approach. Developed by industry leaders from Casper, Gilt Groupe, and Stitch Fix, and advised by business mogul Bethenny Frankel, Yaysay leverages AI technology to inject excitement back into the shopping experience with a daily refreshed feed of fashion treasures.
The app operates on a “swipe and snatch” principle, akin to a dating app, where users need to act swiftly to secure their favorite fashion finds before they disappear forever. Offering renowned brands like ALC, Simkhai, Loeffler Randall, Chloe, Loewe, Isabel Marant, Acne, Vince, and Ganni at discounts of up to 70%, Yaysay aims to deliver a thrilling shopping fix by presenting the perfect items at irresistibly discounted prices.
Lindsay Ferstandig, Yaysay’s CEO and Co-Founder, emphasizes the app’s goal of rekindling the excitement of discovering personalized fashion deals. She describes Yaysay as a mobile shopping experience that feels like a delightful, bite-sized treat, utilizing AI and a novel shopping approach to recreate the unique off-price treasure hunt experience online.
Bethenny Frankel, known for her expertise in fashion and off-price shopping, serves as an advisor to Yaysay. Expressing her enthusiasm for the platform, she praises its daily fresh deals as an engaging and efficient way to find must-have items. In her view, Yaysay’s innovation lies in providing a thrilling and efficient shopping experience in a landscape saturated with derivative offerings.
Yaysay distinguishes itself through several key features. The AI-powered technology ensures a personalized lineup of fresh fashion finds for each user every day, eliminating the need for endless scrolling. The app replicates the rush of discovery, turning shopping into a quick daily habit that takes only five minutes, creating a gamified experience inspired by popular app interfaces. Yaysay also incorporates social shopping, allowing users to see real-time purchases made by friends and influencers.
Philip Krim, Yaysay Co-Founder and Chairman, emphasizes the app’s significance in addressing the limited online penetration of the off-priced space, with Yaysay poised to meet the demands of consumers seeking an engaging and innovative shopping experience.