YES Network and MSG Networks Unite to Create Gotham Advanced Media and Entertainment (GAME): A Cutting-edge Technology, Sports, and Entertainment Streaming Collaboration

By DaMarko GianCarlo

The YES Network (“YES”) and MSG Networks (“MSGN”) have jointly established Gotham Advanced Media and Entertainment (“GAME”), a new 50/50 venture designed to leverage the technical and operational synergies inherent in YES’ and MSGN’s streaming services. GAME aims to provide turn-key digital content distribution services, encompassing platform technology, operational support, and comprehensive data analytics to external entities. This initiative draws upon the accumulated technical and operational expertise gained from the successful launch and operation of the YES App and MSG+.

Jon Litner, CEO of the YES Network, expressed enthusiasm about collaborating with MSG Networks to enhance the fan experience. Litner stated, “As we build on the success of YES’ acclaimed digital offerings, the launch of GAME allows us to create innovative product offerings and premium features, providing unprecedented service to audiences. Simultaneously, GAME offers a scalable tech solution for third-party content owners seeking to deliver cutting-edge streaming experiences to their customers.”

Andrea Greenberg, President and Chief Executive Officer of MSG Networks, highlighted the joint venture’s potential to combine the streaming expertise of two major regional sports networks. Greenberg noted, “With the establishment of GAME, we aim to merge our collective insight, expertise, and top-tier technology not only to enhance our own products but also to offer a streamlined avenue for other networks, teams, and sports properties to launch state-of-the-art streaming services. We are excited to partner with YES in developing solutions for third-party content providers seeking a seamless way to connect with new audiences.”

GAME anticipates that its potential clients will enjoy a diverse array of world-class streaming services, centrally managed by an expert staff well-versed in live sports streaming. These customizable streaming products are designed to deliver locally branded customer experiences, catering to the specific needs of each client.