TRAVUT Unveils TSI 2.0: Elevating the Digital Platform for Travelers Exploring Korea
By Brian K. Neal
TRAVUT, a cutting-edge digital travel platform dedicated to enhancing the travel experience for international visitors to Korea, has recently launched its upgraded digital service, TRAVUT 2.0, powered by its intelligent Travel Service Inventory (TSI) system.
Since its inception in 2022, TRAVUT has been committed to delivering seamless travel services to foreigners exploring Korea. Building upon valuable insights gathered over the past year, the company has introduced TSI 2.0, a groundbreaking platform that redefines travel as a service rather than a mere product. This innovative system allows travelers to customize their experience by selecting specific services, resulting in a more personalized and efficient journey.
Choi Bo-Kyung, CEO of TRAVUT, emphasized the dynamic nature of Korea’s digital landscape and the challenges faced by international visitors. In response, TRAVUT harnessed digital technology to create a unified platform that addresses the complexities associated with traveling in Korea. The intelligent TSI system aims to provide tailor-made experiences for global tourists, simplifying their travel and encouraging a more comprehensive exploration of Korea. The company’s overarching mission is to leverage digital advancements to enhance the overall travel experience for tourists.
TRAVUT’s smart TSI functions as an intelligent integrated service system, offering on-demand services such as guides, interpretation, vehicle and chauffeur services, reservations, and personalized travel itineraries. Widely adopted by individuals, including guests from luxury hotels, the platform has garnered high satisfaction levels, with strong indications of repeat usage and recommendations.
Commencing its services on its website in late November 2023, TRAVUT plans to expand into mobile apps and APIs by January 2024. The smart TSI platform not only operates through its digital channels but also collaborates with various partners, such as accommodation providers and local travel agencies, through API-based business expansions to better support a diverse range of foreign tourists in Korea.
In 2023, TRAVUT was selected for Google’s startup growth support program and recognized among the TOP 100 Asian startups, establishing a solid foundation for its global market expansion. Looking ahead to 2024, TRAVUT aims to revolutionize the domestic inbound travel market with its smart TSI platform, ensuring the scalability of its business model and platform.