United Airlines Brings Apple TV+ Originals to the Skies with Largest Seatback Screens in the U.S.

By DaMarko Webster

United Airlines is rewriting the art of travel—not just in the way you fly, but in the way you escape midair. Known for its bold United Next growth plan, the airline’s latest move blends cinematic indulgence with sleek, modern cabin design, introducing 27-inch, 4K OLED, Bluetooth-enabled seatback screens—the largest in the U.S. skies.

And the content? Pure prestige. In a first-of-its-kind collaboration, Apple TV+ Originals are now available to every United traveler, complimentary and curated like an in-flight film festival. From the gripping tension of Severance and the sly charm of Ted Lasso, to the intrigue of Slow Horses and the layered drama of The Morning Show, this is storytelling that matches the altitude.

But the partnership is more than just streaming—it’s about creating a seamless luxury experience. United’s system remembers your place, so you can watch a single episode between LA and San Francisco, then resume it days later on your Paris flight without missing a beat. For the long-haul traveler, it’s an invitation to sink into a season’s arc while the world drifts by at 500 miles per hour.

“Apple creates groundbreaking original series, and United travelers are going to love watching fan-favorite Apple Originals for free on their next flight,” says Mark Muren, United’s Managing Director of Product, Identity and Loyalty.

With 300,000+ screens planned across its fleet and cabins being reimagined for comfort, design, and entertainment, United is quietly positioning itself as more than a mode of transportation—it’s becoming a destination in itself.

Because sometimes, the most memorable part of a journey isn’t just where you land—it’s how you got there.